Lee and Sachi Lefever of Common Craft are it again. This time on the broad topic of Social Media:

Social Media in Plain English from leelefever on Vimeo.

Speaking of social media, my fellow association professional, blogger and good friend Jeff DeCagna of Principled Innovation LLC has launched the first-ever survey designed to capture information on the state of social technology adoption in the association community. He is are conducting this survey with the financial support of Omnipress, one of the association community’s leading producers of meeting materials in print and digital media. You can learn more about Omnipress at www.omnipress.com. The purpose of the survey is to gain a better understanding of how associations are using social technologies today, and how they plan to use them going forward. The survey will be open for responses until 11:59 pm PDT on June 30, 2008 and they are seeking only one response per association. It is worth noting that the survey is quite comprehensive (read long) however in return for your time and participating each participating association will receive a copy of the survey report which will be available in the September/October time frame. Additionally, All completed surveys will be entered in a drawing for five $100 Amazon.com gift certificates. The drawing will take place in early July.

While the incentives are really generous, do it more for the betterment of the association community. This is something that you can do to give something back and in return help provide a better understanding of the state of social media in associations today. If you are interested in participating, please check it out here at http://www.socialtechsurvey.org.